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⚡ New: 2026/27 kits from Europe's top clubs ✔ Official retailers only 🇪🇺 Delivery across Europe

The Best Football Kits of 2026/27: Europe's Top New Shirts

The best new 2026/27 football shirts from Real Madrid, Arsenal, Liverpool, Man United, PSG, Barcelona and Bayern: the story behind each design, prices and sizing tips.

Updated 7 October 2026 · 7 min read · Prices checked 7 October 2026

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This season, the big clubs went heavy on heritage: Arsenal brought back a cult classic, Manchester United and Liverpool looked to the late '80s, and Barcelona paid tribute to Kobe Bryant. Here are the 2026/27 shirts that stand out, with the story behind each design.

All prices below are for the replica (fan) version. If you're not sure which version to buy, read our guide to authentic vs replica shirts, or browse every 2026/27 shirt.

1. Arsenal Away 2026/27: the "Bruised Banana" returns

Arsenal Away Shirt 2026/27
Our favourite
Arsenal Away Shirt 2026/27
€99.95
Check price at Unisport

Few shirts divide opinion like the original "Bruised Banana", and that's exactly why this one tops our list. adidas has reimagined the legendary design for a new era, with Climacool fabric to keep you dry. Expect it to sell out in popular sizes.

2. Manchester United Away 2026/27: a nod to 1988

Manchester United Away Shirt 2026/27
Retro inspired
Manchester United Away Shirt 2026/27
€99.95
Check price at Unisport

A bold nod to the iconic 1988 kit, with a design inspired by the River Irwell that runs through Manchester. Slim fit, V-neck and embossed graphic details.

3. Liverpool Home 2026/27: '80s spirit in Shankly red

Liverpool Home Shirt 2026/27
Best value
Liverpool Home Shirt 2026/27
€84.95€99.95
Check price at Unisport

Inspired by the '80s, this shirt brings back the iconic adidas graphic on a "Shankly red" base. It's one of the cheapest big-club home shirts this season.

4. Real Madrid Home 2026/27: a crown in the details

Real Madrid Home Shirt 2026/27
Classic
Real Madrid Home Shirt 2026/27
€84.95€99.95
Check price at Unisport

The classic white, inspired by the diamonds and pearls of the club's crown, with darker green on the sleeves and collar and a pop of colour on the 3-Stripes.

Prefer the away look? The Real Madrid Away Shirt 2026/27 (€99.95) is inspired by "the spirit of luxury", with an embroidered crest.

5. Barcelona Away (Champions League) 2026/27: a tribute to Kobe Bryant

Barcelona Away Shirt Champions League 2026/27
Collector's pick
Barcelona Away Shirt Champions League 2026/27
€109.95
Check price at Unisport

A tribute to Kobe Bryant's connection with the club, built around his "focus on the details" mindset. It's a crossover shirt that appeals to basketball fans as much as football fans, which makes it a great gift.

6. PSG Home 2026/27: the Hechter stripe goes oversized

Paris Saint Germain Home Shirt 2026/27
Bold design
Paris Saint Germain Home Shirt 2026/27
€87.95€109.95
Check price at Unisport

Inspired by the club's supporters, the "12th man", this shirt features a bold, oversized Hechter stripe that, for the first time in years, flows seamlessly across the design.

7. Bayern Munich Third 2026/27: history hidden in the graphic

Bayern München 3rd Shirt 2026/27
Hidden details
Bayern München 3rd Shirt 2026/27
€99.95
Check price at Unisport

A tribute to the club's greatest moments: Bayern's iconic achievements are hidden in the all-over graphic for fans to spot.

8. Real Betis Home 2026/27: the outsider's pick

Real Betis Home Jersey 2026/27
Hipster choice
Real Betis Home Jersey 2026/27
€84.95
Check price at Unisport

The green-and-white stripes are always among the best-looking shirts in Spain. Sizing tip: the retailer notes this model fits small, so order one size up.

Bonus: retro reissues worth a look

If the new season isn't for you, official reissues of legendary shirts are also available. See all retro shirts.

FAQ

When are new football kits released?

Most home kits launch between May and July, with away and third kits following through the summer. Champions League editions can arrive later in the season.

Should I size up in a football shirt?

Many modern replica shirts have a slim fit. If you're between sizes or want a relaxed look, go one size up, and always check the specific model's notes (the Real Betis home shirt, for example, fits small).

Replica or authentic?

Replica shirts are made for fans: more relaxed and cheaper. Authentic shirts match what the players wear but cost around €50 more. Our full comparison explains the differences.